New New Nature Floor Lamp
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Design by Ross Lovegrove, 2012.By Artemide.
"New nature shows a vertical column that is composed of polymer modules fitting together to create a complex structure that harnesses and projects light. With its high performances, New Nature plays with fluid geometries inspired by botany to define a new lighting effect in the space. It casts intersecting lights and shadows onto walls and surfaces, taking advantage of the concept of three-dimensionality" ‐Ross Lovegrove.
The New Nature Floor Lamp is composed of a chrome-plated steel base with a thermoplastic material body. Dual controls, located on the cord, allows for the independent operation of the two light source. The indirect light is dimmable, while the diffused light is on/off. The main LED indirect emission is placed on the upper part of the fixture while the LED diffused emission is located on the base, highlighting the interior of the column and its unique shape.
Material(s): Steel, Metal, Thermoplastic, Plastic
- 7.875"D X 74"H
- Base: 11"D
Lamp Type: LED
Bulbs: 1 X 44W 120V indirect LED module; 3000K (warm white), 3100 lumens (included) AND 1 X 11W 120V diffused LED module; 3000K (warm white), 300 lumens (included)
Listing: CUL, UL
Manufacturer Specifications: Click to download specifications.
Ross Lovegrove was born in 1958 in Cardiff, Wales and graduated from Manchester Polytechnic with a 1st class BA honors in Industrial Design in 1980. He then continued on to receive his masters of design from the Royal College of Art in London in 1983. In the early 1980's he worked as a designer for Frog Design in West Germany on numerous design collaborations such as walkmans for Sony and computers for Apple. He later moved to Paris as a consultant to Knoll International. He later returned to London and founded Studio X in the Notting Hill area of London. Lovegrove has worked for a variety of clients such as Issey Miyake, Herman Miller and Airbus and in 2005 he was awarded the World Technology Award for design. His personal artwork has been exhibited at MoMA in New York, the Pompidou Centre in Paris and the Design Museum in London.See other lights/products from Ross Lovegrove
The Artemide Group since 1959, has offered not only lamps for moments of relaxation at home, but also large sophisticated
installations for illuminating public and private professional activities.
Artemide's technological and productive expertise is achieved through research and development centers, with product planning
and engineering, laboratories for technical conformity and self-certification tests, and production units equipped with state-of-
the-art processes. A production structure that can offer expertise in the processing of traditional materials such as glass,
as well as the capacity of innovation with novel materials, such as titanium. Artemide's vast range of options reflects the
commitment of the whole organization to provide a product guaranteed by the Artemide brand, throughout the world, with an image
that is strong and consistent: that of a leader in the lighting field.
Renowned lighting series issued by Artemide include the versatile Tizio and Tolomeo, Logico, Melampo, Castore, and color-changing Metamorfosi. Over the years, many designers have created beautiful works of lighting art for Artemide. More recently, Ron Rezek's line of practical and affordable designs, including many wall sconces, bath lights and mirrors was acquired by Artemide.
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