Rich Brilliant Willing was founded in 2007 by fellow RISD graduates Theo Richardson, Charles Brill and Alexander Williams. That same year RBW was named among the "Top 40" designers by I.D. magazine. Recent honors include the 2011 International Contemporary Furniture Fair "Best New Designer" award and Forbes Magazine "30 under 30" working in Art & Design. In 2013 RBW was nominated for a Smithsonian Cooper-Hewitt "National Design Award."